This guidance must be followed to maintain the strength of the 主播大秀 brand and ensure consistency across all our programmes. Note the 主播大秀 has final say on credits and end cards and requires all independent production companies to meet the terms of this guidance. Any queries or exceptions to standard credits or end cards should be referred to the 主播大秀 commissioning editor and 主播大秀 business affairs team for the relevant programme.
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Credits
Credit A-Z, categories, durations and positioning -
End cards
Graphics packages, logos and location signifier map -
Other branding
Third party branding, trade marks, joint promotion guidelines