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Magazines
Why do printed magazines endure in an era of declining advertising revenue and sales? Evan Davis and guests discuss.
There are more than two-and-a-half thousand consumer and business magazine titles on sale in the UK. What is the appeal of magazines and how does the business endure in spite of falling advertising revenues and declining circulation figures?
GUESTS
Wolfgang Blau, President, Conde Nast International
Terri White, Editor-in-Chief, Empire Magazine
Rebecca McGrath, Senior Analyst, Media, Mintel
Last on
Sat 2 Mar 2019
17:30
主播大秀 Radio 4
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- Thu 28 Feb 2019 20:30主播大秀 Radio 4
- Sat 2 Mar 2019 17:30主播大秀 Radio 4
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The Bottom Line
Evan Davis hosts the business conversation show.