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Project Alcatraz
Peter Day talks to Alberto Vollmer of the Santa Teresa Rum Company. This 200 year old family company has been transformed not strictly by business but by a social programme, Project Alcatraz.
What makes a businessman turn gangsters into employees? Find out this week in Global Business when Peter Day talks to Alberto Vollmer of the Santa Teresa Rum Company in Venezuela. Alberto Vollmer tells Peter Day how the theft of a security guard鈥檚 gun led him to set up a project which has cut crime in his area by 40% and has now become an integral part of this 200 year old family business.
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Sat 22 Aug 2009
22:05GMT
主播大秀 World Service Online
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