Ö÷²¥´óÐã

Two participants in a Connected Studio event in MediaCityUK in Salford earlier this year

So after my last post where , it's back to business as usual for the Connected Studio team.

A number of teams have just been selected to come back for the UX&D Build studio next week. The CÖ÷²¥´óÐã judging will take place this week to decide which concepts go forward to piloting. Both were / will be really difficult decisions given range and quality of concepts. We will blog updates about both of these in next few weeks.

This post is to share our big news is that with a month to go before the Ö÷²¥´óÐã Sport Creative Studio on November 21 in Salford, the and ready for you to get your teeth into - the key headlines being:

• With the use of data - how do we make armchair fans even more interested/ informed/ excited/ engaged in major sporting events like the Winter Olympics, Commonwealth Games, World Cup and Wimbledon in 2014?

• Atmosphere is a big motive for audiences attending live sports events but what is the digital equivalent?

• If fans were in control of Ö÷²¥´óÐã Sport Online, what would they do with the product?

What the brief also highlights is the broad split in our Audience with 'Sports fans' having a prime interest in one sport, with the 'main eventers' focusing more on our coverage of Wimbledon and the World Cup etc. What they do have in common though is their enjoyment of live content, something that the Sports product team are very keen on us exploring in this Connected Studio.

As ever, the Ö÷²¥´óÐã Connected Studio is open to applications from anyone in the field, and is not closed to those who work in the delivery of the Ö÷²¥´óÐã Sport digital product. However, we are expecting a lot of interest in this Creative Studio, so when you apply please take extra time to think about the example of your previous work you send us and make it as relevant to the brief and subject as possible.

With all this in mind, have a good read ofand if you have not done so before head to for further information, dates and FAQs. Then if you want to attend look at the details on how to get involved and send an email.

Adrian Woolard is Programme Lead, Ö÷²¥´óÐã Connected Studio