Hello, I鈥檓 Ryan Thomas Hewitt 鈥� Business Analyst for the 主播大秀 Sport apps.
Today we鈥檙e excited to announce that the 主播大秀 Sport apps now support larger tablets, including the iPad , Android tablets over 7鈥� and Kindle Fire 8.9" devices.
主播大秀 Sport app on larger tablets
When we first launched the apps , we focused on developing an experience for smartphones (iOS and Android) that could also be used on smaller tablets (Android and Kindle Fire 7鈥� devices).These devices are typically used on-the-go, which was where the greatest audience need for a 主播大秀 Sport app lay.
For example, at the time of launch, mobile accounted for a third of 主播大秀 Sport鈥檚 total traffic, rising to over 40% at weekends and peaked at 45% on Saturday afternoons, as users accessed live scores and results while out and about.
For larger Android tablets and iPads, the recommendation was to access content via the as it looks great on larger screens.
主播大秀 Sport app on mobiles
Since then, the has grown significantly and the number of people accessing 主播大秀 Sport content via tablets has increased 鈥� now making up 16% of total 主播大秀 Sport traffic, up from 10% a year ago.
It also became clear from user feedback (via email , app reviews, Twitter etc) that people wanted the same 鈥榥ative鈥� functionality they enjoyed in the smartphone app, on their larger tablets.
As a result, we鈥檝e decided to optimise and scale up the 主播大秀 Sport app for this growing number of tablet users. This allows them to benefit from the native Quick Links customisation and a range of other features we鈥檝e added over the last few months, including:
- The ability to to the Quick Links section
- of 主播大秀 Radio 5 live and 5 live sports extra
- iOS 7 and Android KitKat support
And with a packed calendar of live sport ahead of us in 2014, we have plans to introduce even more native features. As ever,聽I'm keen to get your feedback on the app and hear what features you would like to see on mobile and tablets in future so please leave a comment.
Ryan Thomas Hewitt is a Business Analyst in News and Knowledge, 主播大秀 Future Media
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