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Today was all about the showcase at Latitude 30, as I was hosting the official Welsh party there in the afternoon and doing some DJing (I've written more about the event at the Ö÷²¥´óÐã Wales Music blog).

I got down there early and caught a couple of the Yorkshire bands in the morning. made their set very memorable with an acapella in the audience, after getting over a small issue with strict stage times, and were pretty excited to be at SXSW, playing a storming set at the Yorkshire party.

1. Here are Pontypridd's , who recently recorded a session as part of the Ö÷²¥´óÐã Introducing Maida Vale Weekender. I grabbed them for a chat just after their set at the Welsh party:

2. More 6th street madness now. Pictured here: a carboard 'snog box'. Girls offered to kiss you for free (or was it performance art?!)

Later on I saw some amazing bands, including Toronto's . I can only liken them to a more primal Foals, but they really got the blood flowing. Next door to them was the highlight of my night, LA's Local Natives, who are possibly the tightest band I've ever seen. They seem to be able to shout four-way vocals in perfect unison. They're the next Vampire Weekend, I reckon; really special.

Tonight finished with a bit of a street party outside for the lovely Estelle. She was fresh and fabulous. Great day - and still two days bombardment to come!

More posts from SXSW 2010:

Huw's musings from SXSW - Day 2

Bethan's SXSW Photo Diary - Day 1

Huw's musings from SXSW - Day 1Ìý

Bethan's SXSW Photo Diary - Day Zero

South by Southwest, here we come...

Bethan Elfyn presents Ö÷²¥´óÐã Introducing in Wales on Radio 1.